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Contrast | The Blog | The future of analytics products
Analytics is a massive market, and Google Analytics is in many senses the market leader. It’s free, relatively easy to install, and has a big trusted brand behind it. It has, in many peoples eyes, been neglected. To understand why…
How Econsultancy measures Twitter via Google Analytics
It has been a couple of years since we really started to make the most out of Twitter. Since then we have experimented with a live Twitter feed on our homepage and alongside our blog articles. We have hired a…
In response to my last post, Regular Expressions – Don’t Use Google Analytics Without Them, a few regex neophytes asked if I would expound more on how you actually use regular expressions in Google Analytics. There’s nothing worse than learning…
How to Turn Google Analytics Into Your Own Rank Tracker Using Custom Variables
I'm going to detail how rank tracking in Google Analytics can be made a lot more useful thanks to custom variables and a change in Google's referring URLs
HootSuite5 Arrives with HTML5 Including Geo-search, Themes, Google Analytics and Native Re-Tweets
HootSuite5 HootSuite users will see significant changes to the social media dashboard today beginning with a completely refreshed HTML5 user interface, plus geo-located search, native Twitter ReTweets, and integrated Google Analytics. HTML5 With the recent announcement of Google’s HTML5 site…
Resources, Google Analytics Tools and More
Google Analytics is one of the most widely used tools to measure and evaluate websites. The GA team has worked hard to make it easier and more intuitive than ever before – that means that many of you may never…
Is Too Much Math Killing Marketing?
Post from JayAre
Is Too Much Math Killing Marketing?
SWIX is like Google Analytics for social media. You wouldn’t run an important web-site without tracking your traffic patterns, nor should you invest in social media without understanding how it’s working for you.
Website Usability Testing: Guide To The Best Free Tools And Services
Website usability testing identifies a precise methodology devoted to uncover specific bugs, idiosyncrasies and ambiguities in the way that website design impacts the effective use, legibility, navigation, and user experience of your website. In this MasterNewMedia guide you can find…
Social Media Today | The 10 Social Media Metrics Your Company Should Monitor
While companies are starting to adopt Social Media for online marketing campaigns, and even letting employees participate, the question of ROI (Return on Investment) arises, along with doubts about what metrics to measure. How do you know how effective your…
Information Gathering: a Roundup of UX Applications | UX Booth
The number of applications available for User Experience professionals is ever-expanding; much of this growth happening over the last year! As a consequence, experts are increasingly turning to novel tools in order to collect data and generate reports regards their…
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